AI SDR tools promised to replace your sales team. They didn't.
Clay, Instantly, Apollo, Smartlead. Everyone has access to the same tools. The result is every prospect's inbox flooded with the same AI-generated garbage. Open rates are dropping. Domains are getting burned.
These tools target badly. That's the actual problem.
A managed service, not another tool.
The targeting problem is what we solve. Same data sources as everyone else — different method on top. Instead of filtering by industry and headcount, we reverse-engineer your best customers into a structured profile and search for companies that match operationally.
And we handle everything. You don't learn new software or manage mailboxes. You review drafts in a portal once a week. That's it.
From seeds to qualified leads
You give us your best customers as examples. We handle the rest.
The Trovu portal. Review drafts, approve or decline with one click — 15-30 minutes a week.
DIY tools vs. Trovu
Outbound only works for some businesses. Here's how we tell.
Three quick checks: can your buyer be reached by email, does your deal size justify two months of outreach, and can you describe your customer in one sentence. The rough split:
We work especially well with founder-led teams under 50 employees. If your business is in the Less of a fit list, we'll usually say so on the demo call and point you toward a channel that suits you better. If it's in Tends to work, the Pilot tier is the cheapest way to find out if outbound works for your ICP specifically.
We built this to save our own startup
Trovu started as an internal tool at Sentrax, a Swiss IoT company selling BLE-based indoor positioning. We needed outbound but couldn't afford an SDR. So we built this. Two months in production, here's where we are:
24 human replies and 10 qualified leads in 8 weeks of cold outbound, no prior relationships, in a niche B2B vertical (BLE indoor positioning). We only started selling this as a service after it worked.
Three ways to work with us
Less than a fractional SDR — and we ran it on our own company first: a 4% reply rate and 16 booked meetings from our first ~1,800 emails. The Pilot lets you see your own numbers before committing.
For founders who want to see it work first.
90-day launch period, then month-to-month.
90-day launch period, then month-to-month.
First results typically within 4-6 weeks. Annual commitment at 20% discount (Standard / Growth). Outreach complies with GDPR Art. 6(1)(f); opt-out honored within 24 hours.
Prices in CHF. Approximate equivalents — Pilot ≈ €1,600 / £1,300 · Standard ≈ €2,650 / £2,200 · Growth ≈ €4,750 / £4,000.
Common questions
Seed Fingerprinting: A Smarter Way to Find Your Next Customer
Learn how reverse-engineering your best customers produces better outbound than any filter-based search.
FINGERPRINTING
Ready to stop guessing
who to sell to?
We'll walk you through a live pipeline and tell you whether outbound is the right channel for your business.
Book a 20-Min Demo